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John is a detective searching for a missing colleague. He finds himself trapped in a mysterious loop where reality constantly changes. Explore eerie environments, interact with clues, and uncover the truth behind the disappearance in this third-person psychological horror experience.
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press kit · role-unlocked
The press kit for The Lure is visible to press, creators, investors, and the studio team. Press and creators receive a link with an outreach token; the kit appears here inline — no download, no separate page.